Advancing Fire Resilience in Residential Design: Integrating Materials, Landscape, and Policy for Sustainable Safety | 599 | Live From Golden State Lumber. Concord, CA.

This episode of Convo By Design is scheduled for the week of July 8th, 2025. Intentionally so we can begin thinking about what’s coming. It’s hard to forget trauma, like what we saw in Pacific Palisades and Altadena earlier this year. But not impossible. Traditionally, “fire season” in California begins in August and ends around the end of October. Over the decades, there has been a creep into July, then June on the front end and then into November and December on the back end. Sadly, now, there is no longer a fire season, only an ongoing threat. Part of a recent California tour that started in the Bay Area and ended in Pasadena, I got an earful, and, because the mics are always on, so will you.  In this special episode, you’re going to hear an extraordinary panel conversation in its entirety—one that explores the very real and immediate design challenges and opportunities facing architects, builders, designers, and manufacturers when creating residential projects in fire-prone areas. This conversation was recorded live and it’s one of the most practical, informative, and emotionally resonant discussions we’ve had about fire-resilient design. This was recorded live from Golden State Lumber in Concord, CA. It features amazing professionals from design, landscape design and architecture. We have industry insiders and those on the front lines, literally.

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Design Hardware – A stunning and vast collection of jewelry for the home!

 – Where service meets excellence

TimberTech – Real wood beauty without the upkeep

Today, you are going to hear from;

Caroline Nassif | Studio Ovo

Mary Ann Schicketanz | Studio Schicketanz

Ian Cox | Devlin McNally Construction

Amy Wolff | Ceara Studio

John Davis | John Davis Architect

Robby Myer | Golden State Lumber

Jay Williams | The AZEK Company

Dustin Moore | Strata Landscape Architecture

This episode features the full conversation in four parts and here are some important ideas to listen for:

Setting the Context—Urgency, Evolution, and Mindset Shifts

We open with a candid discussion about the evolving nature of wildfire—how modern firestorms are not the slow-moving ground fires of the past, but fast, intense, and unpredictable events that demand a complete rethinking of how homes are sited, designed, and built.

  • Listen for how the professionals on the panel are redefining “resilience”, not as a post-disaster reaction, but as a forward-thinking design responsibility.
  • There’s discussion about the emotional component—how clients are now asking for homes that not only reflect their aesthetic desires but also protect their families and investment.
  • You’ll hear the beginnings of a common theme: that collaboration across disciplines—architecture, landscape, materials, policy—is essential to progress.

Materials, Methods, and Design Strategy

This section dives into the specific building systems and material choices that can help defend a home against wildfire.

  • Pay close attention to the comparisons between wood vs. non-combustible materials, and the increasing use of metal roofs, cementitious siding, and Class A-rated assemblies.
  • There are valuable insights into decking, fencing, vents, and eaves—often overlooked but critical components in fire resistance.
  • The discussion touches on building codes and certifications, and how understanding these nuances can inform smarter material selection and design detailing.

Design Solutions in Action

This is where we get into real-world case studies. Panelists share examples of how they’ve adapted fire-resilient strategies in current projects and how clients are responding to new realities.

  • Listen for examples of reimagining exterior spaces—gravel moats, Mediterranean-inspired gardens, and drought-tolerant landscapes that are also fire-resistant.
  • There’s a growing theme of creative compromise—how to design beautiful homes that meet code, earn insurance, and still feel like home.
  • One of the strongest takeaways here is the growing influence of insurance companies as drivers of design decisions, often dictating what is and isn’t possible based on risk models.

Systems, Bureaucracy, and the Bigger Picture

The final section broadens the lens to policy, forest management, and societal responsibility.

  • You’ll hear passionate commentary on how municipal red tape and lack of funding are holding back fuel reduction and prevention efforts on public lands.
  • There’s a sharp critique of the conflicting policies surrounding water conservation versus the need to irrigate plants to keep them from becoming fire hazards.
  • Perhaps most striking is the discussion about emotional decision-making in real estate—how people choose to build in beautiful, risky places and the evolving responsibility of design professionals to help guide those decisions.
  • The panel ends with a moment of humor and honesty, reflecting on the risks of living in various climate zones, whether it’s fire, flood, tornado, or drought—and the universality of risk in a changing climate.

What you’re about to hear is the full conversation—raw, honest, and highly informative. It captures the crossroads where climate, design, policy, and personal responsibility meet. Whether you’re a designer, builder, municipal official, or homeowner, this discussion offers real, actionable insights into how we build safer, smarter, and more beautiful homes for a rapidly changing world.

That was the full conversation on designing and building for fire resilience—an important and timely topic that continues to evolve as our climate, policies, and expectations shift. Thank you to this amazing group; Mary Ann, Amy, Caroline, Jay, Ian, Robby, John and Dustin. I want to thank my partner sponsors who help make this show possible: Pacific Sales Kitchen and Home, a Best Buy Company, TimberTech, The AZEK Company and Design Hardware. Thank you for listening, subscribing, and sharing the show with your colleagues. Your support means everything, and it helps grow this conversation across the design community.

Make sure you subscribe to Convo By Design so you never miss an episode. We have more incredible guests, ideas, and conversations coming your way.

Please keep those emails coming. You can reach me directly at convoByDesign@outlook.com, and be part of the conversation on Instagram, @ConvoXDesign—that’s Convo X Design.

This is a complex issue and one that requires both deeper thought and immediate action.  I want to thank every one of our expert guests for their insights, time, and passion.

Today, we learned:

  • How climate change and wildfire risk are reshaping architecture and landscape design;
  • What role new materials and building products play in safeguarding homes;
  • How to design beautiful, fire-conscious landscapes that meet strict new codes;
  • The ways insurance, regulations, and policy gaps are changing the game;
  • And why client education and holistic collaboration across disciplines is more important than ever.

Huge thanks, as always, to you for joining the conversation and to our sponsors for supporting these meaningful stories.

If you found this episode valuable, share it with a colleague and subscribe to make sure you don’t miss what’s next. We’ll continue bringing you the people, ideas, and innovations pushing the design world forward.

Until next time, stay curious, resilient, focused and rise above the chaos. – CXD

Mastering ‘The Pivot’ and Leaning in On Change | 595 | Lindsie Davis, Blueberry Jones Design | Convo By Design

This is Convo By Design—where we explore the ideas, people, and projects shaping the future of design. But you know that, I imagine this is why you listen each week… To hear stories behind the design. One of the things I have been thinking about lately is how ideas, feelings and purpose can change over time. When I started CXD in January of 2013, I thought I was speaking to design and architecture clients. Homeowners who wanted to learn about the stories behind design. From the response I received, almost immediately, I realized it was the trade I was speaking to. Well, that’s who was listening. And it was that way for years. It was probably around 2015 or 2016 that homeowners were listening and speaking to their designers about imbuing their story into the work. Personalizing it which prior to that was still seen as a detriment to resale. That idea is pretty much gone now, and that’s a good thing.

Blueberry Jones Projects.

In this episode, I’m speaking with Lindsie Davis, the creative force behind Bluberry Jones, a design firm based in Texas. Lindsie’s story is rooted in authenticity—an interior designer who once felt uncomfortable in the spotlight, but found herself pulled into a public-facing role by the very nature of her work. Her creative journey weaves through fashion, art education, and eventually, full-scope interior design, fueled by instinct, passion, and an unwavering desire to build spaces with soul.

From her first unexpected design job at a paint store to launching a firm amid the uncertainty of 2020, Lindsie has leaned into change—and thrived in it. We talk about her evolution from the suburbs of Dallas to the creative haven of Wimberley, the cultural rise of Texas design, and the very real challenges and rewards of running a design business in a rapidly growing, ever-shifting market like Austin.

This conversation also dives deep into kitchens—yes, white kitchens, colorful kitchens, and how even the smallest design decisions can echo with intention and meaning. Lindsie’s perspective is one of quiet confidence, shaped by creativity, hard-earned business acumen, and a genuine love for making homes better, one thoughtful layer at a time.

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Design Hardware – A stunning and vast collection of jewelry for the home!

 – Where service meets excellence

TimberTech – Real wood beauty without the upkeep

That was Lindsie Davis of Bluberry Jones. A designer with a sharp eye, a creative spirit, and a grounded understanding of how to make spaces work beautifully and meaningfully for the people who live in them.

Her story is a reminder that design is rarely a straight line—it’s a winding road of experiments, pivots, passion, and perseverance. Whether she’s reimagining a kitchen, collaborating with architects on multi-year projects, or navigating the changing landscape of Texas design, Lindsie brings intentionality and warmth to every corner she touches.

Thank you for listening. If you liked this episode, share it with a friend who loves design, subscribe to Convo By Design wherever you get your podcasts. And continue the conversation on Instagram @convo x design with an “x”. Keep those emails coming with guest suggestions, show ideas and locations where you’d like to see the show.

Thank you to my partner sponsors, TimberTech, The Azek Company, Pacific Sales, Best Buy and Design Hardware. These companies support the shelter industry so give them an opportunity on your next project. Thanks again for listening. Until next time, stay focused and rise about the chaos. -CXD

Institutional Knowledge feturing Stunning Brands | 594 | Alexander Dornbracht, VP/GM of Kohler Brands, Kalista & Robern | Convo By Design

This episode’s dropping in June—and if you’re listening the day, week, or even month it’s released, well, you already know that. I’ve been thinking about adding these time stamps to each episode moving forward. It just helps frame the conversation, especially considering how fast things are changing.

I just got back from a swing through California—starting up in the Bay Area and making my way down through Pasadena and LA. I met with some brilliant creatives and brand leaders to talk shop about the market, the mood, and where things stand right now.

And if there’s one thing we can all count on these days, it’s the unpredictability of… well, everything. Between extreme weather events, climate challenges, and an ever-shifting political landscape—again, not pointing fingers here—just acknowledging how these forces are impacting the shelter space in very real ways.

So, moving forward, expect more context in these intros, and more conversations focused on market dynamics—specification, supply chain challenges, and how brands are staying sharp with costs, design, and materials.

Today’s guest is Alexander Dornbracht, Vice President and General Manager of Kallista and Robern, both under the Kohler umbrella. Alex literally grew up in this industry—his family business was in the same space—so he knows it inside and out. And he’s here to give us an unfiltered look at what’s really happening out there.

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Design Hardware – A stunning and vast collection of jewelry for the home!

 – Where service meets excellence

TimberTech – Real wood beauty without the upkeep

A big thank you to Alexander Dornbracht—great catching up, and I really appreciate the insight. And, of course, thank you to our amazing partners: TimberTech, Pacific Sales, and Design Hardware. These are incredible companies and true friends of the trade. Please keep them in mind for your next project.

Thanks to you for listening, subscribing, and sharing the show with your friends and colleagues. If you haven’t subscribed yet, go ahead and hit that button so you get each new episode delivered straight to your feed.

I always love hearing from you, so keep those messages coming—email me at convo by design at outlook dot com and follow along on Instagram, @ConvoXDesign (with an “X”).

Until next week—thank you for spending this time with me. Be well, stay focused, and now that chaos has really settled in… do your best to rise above it.

—CXD

Fostering Disciplined Thought and Creativity in Turbulent Times | 592 | Dan D’Agostino, Plan Architecture | Convo By Design

Twenty-twenty-five will definitely go down as a chaotic year. But listen, I am not going to complain because it’s not productive. Productivity, very difficult to achieve in any field without the freedom of creativity. Creativity is suppressed when worry and doubt are present. I read an article in Psychology Today recently called, How Anxiety Harms Creativity (And What to Do About It). You can find a link in the show notes. The article draws a correlation between anxiety and creativity that outlines why and how fear, exhaustion and doubt can hinder creativity. And how creative types can struggle from this. As a creative who speaks to other creatives, and for you, as a creative listening, we are in the same headspace, think about that for a minute.

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Design Hardware – A stunning and vast collection of jewelry for the home!

 – Where service meets excellence

TimberTech – Real wood beauty without the upkeep

We are all alone, together in the pursuit of meaning, creative expression, love and satisfaction. If you are in constant state of chaos and worry, how can you do your best work. We can’t. Think about Convo By Design as a respite from the external chaos and a place to reconnect with others who are likeminded and in pursuit of the same things you are. And in that effort, today, you are going to hear from Dan D’Agostino, founder and principle architect at Plan Architecture. Dan and I talk about creative freedom and we go into the work they are producing at Plan Architecture. We go into it and one of the things I find so interesting about Dan and his firm is that the work is complex and covers multiple styles and influences. From traditional to modern and much in between. 

In addition to external factors complicating the creative process, often, creative types will become fixated on signature style and often, it’s not intentional. It just happens. Creative flexibility is a gift and one you will hear Dan and I explore along with a number of other topics. All in an effort to inspire you, spur creative thought and get you out of your head for a little while. So, let’s get to it. Right after this.

Thank you, Dan. Enjoyed this immensely. Thank you to my incredible partner sponsors, TimberTech, Pacific Sales, and Design Hardware. Amazing companies and great friends to the trade so please give them an opportunity for your next project. Thank you for listening, subscribing to the show and sharing with your colleagues. If not already subscribing, please consider that so you receive every new episode automatically to your podcast feed. 

Please keep those emails coming convo by design at outlook dot com and follow the conversation on Instagram, @ConvoXDesign with an “X”.

Until next week, thank you for sharing this time together, until the next episode, be well, stay focused and now that it has arrived in earnest, try to rise above the chaos. – CXD

Being Aware of Legal Pitfalls is the First Step Toward Protecting Your Design Firm: It’s Good Business | 590 | Andrew McBride and Carter Pope of Adams & Reese

I imagine you and I are similar in many ways. When creating my editorial calendar, I try to craft a broader narrative of the design and architecture industry. I view this show as a time capsule being both created and consumed in real time. But if you go back and listen to episodes from 2013 when this podcast was started until now, you will discover an illustrative exposition that both narrates in real time and looking forward to demonstrate where the industry is going by examining where we are. It’s a futuristic approach to the built environment. To be transparent with you, that is the part I enjoy most. Every now and then, like the impact of a meteor, something happens to make us all think about the industry as we know it. As we approach the work. These days, it feels like we are experiencing an unending barrage of meteor strikes which is turning our industry upside down. And, believe it or not, I’m not even talking about tariffs, government chaos, wildfires or the supply chain!

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Design Hardware – A stunning and vast collection of jewelry for the home!

 – Where service meets excellence

TimberTech – Real wood beauty without the upkeep

We will be reviewing all of these, but not today. In 2018, you might have heard a conversation I published from the LA Design Festival on the topic of intellectual property rights, IP law and how it was affecting the industry. In the following episode, I will be introducing you to Andrew McBride, Partner @ Adams & Reese and Carter Pope, Associate @ Adams & Reese. I found Andrew and Carter while on a journey of exploration, there is a case moving it’s way through the legal system called Aaron and Samantha Judge v. Drew Designs, LLC. This is a case about a design relationship gone wrong rife with communication issues, contract issues and a litany of other things that make for a messy professional relationship that winds up in the courts. McBride and Pope authored an article called, “Hidden Ball Trick” – Yankees’ Aaron Judge Case Involving Deception Carries Lessons for Contractors.  I’ve added a link in the show notes and I highly recommend this for contractors, architects and designers. The following conversation covers a number of issues that led to both parties winding up in court and as you are going to hear, much if not all of this could have been avoided. In addition to this case, we also explore, the Judd Foundation v. Clements Design, Inc. in a case that will surely affect the future of dupes as well as another case winding it’s way through the courts like a medieval knight moving through the digestive tract of a money guzzling dragon, Gifford v. Sheil. Perhaps the metaphor is too graphic, I’ll rethink that one. But it fits. The law is a complicated knot of ideas and it seems to me the best way to avoid legal entanglements is to do good business in the first place and when disagreements come up, and they will, you work hard to find common ground and squash it. And this is why. You will hear the whole conversation with Andrew McBride and Carter Pope of Adams & Reese, right after this.

Thank you, Andrew and Carter. Enlightening. Thank you to my incredible partner sponsors, TimberTech, Pacific Sales, and Design Hardware. Amazing companies and great friends to the trade so please give them an opportunity for your next project. Thank you for listening, subscribing to the show and sharing with your colleagues. If not already subscribing, please consider that so you receive every new episode automatically to your podcast feed. 

Please keep those emails coming convo by design at outlook dot com and follow the conversation on Instagram, @ConvoXDesign with an “X”.

Until next week, thank you for sharing this time together, until the next episode, be well, stay focused and now that it has arrived in earnest, try to rise above the chaos. – CXD

A Study of Architecture. The Roles of Form and Function in Large and Complex Structures | 589 | CO Architects

We have come to a tipping point in the business of design. The point of no return. There has been a debate about form following function since architect Louis Sullivan coined the term. A protege named Frank Lloyd Wright once said, “Form follows function, that has been misunderstood. Form and function should be one, joined in a spiritual union.” This will most likely not go over well with the most ardent FLW supporters and fans, but I believe Wright misunderstood this as well. Sullivan suggested that form following function meant the design should speak to the intended purpose of a structure and not simply be reflective of historical design, ornamentation or precedents. I won’t speak for anyone but myself when I say that I have toured a number of Wright’s works and I don’t agree with his take on form following function. This will and should be debated, but not today. Today, we are going to focus on how form must follow function, or the project won’t perform.

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Design Hardware – A stunning and vast collection of jewelry for the home!

 – Where service meets excellence

TimberTech – Real wood beauty without the upkeep

Today, you are going to hear from Parini Mehta, AIA LEED AP, Tanner Clapham, AIA and Michael Stebbins, AIA from CO Architects. CO Architects, a firm dedicated to perpetual innovation and continual improvement through collaboration. This is a firm dedicated to creating lasting impact through design and the following conversation is evidence of that. This conversation is about the collaborative nature of an architecture firm that allows their architects to work on different types of projects and share their typology specialty while learning new ones in real time. We are discussing; education architecture, healthcare, medical facilities, laboratory architecture, research and exploring the idea of future-proofing structures from affects of both seen and unseen factors. I’m so appreciative for this opportunity to explore these ides with the incredible creatives. Since 2017, Convo By Design has been featuring peer-to-peer conversations from showrooms across the country. This one was recorded live from Design Hardware in Los Angeles. 

There has always been a deep divide between residential and commercial architecture. While I won’t rant about it today. Since the days of Julia Allison focused on the rise to celebrity through internet fame, we as a society have been discussing design and architecture through social value, not performative value. When you see your favorite design publication of website feature the latest celebrity home, you fill find that not much attention, if any has been focused on the performative value of the space. Much of what we see is about materiality, aesthetic, brands and it’s usually focused on a celebrity. And that’s fine. Design porn is not new, but it also doesn’t do much for moving the conversation forward. What conversation? How do top tier architects and the firms that employ them focus on commercial design, and create form that follows function in an environment where the function not only matters, but is critical to the success of the project? That is the conversation we should be having. And we are. You are going to hear it, right after this.

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Design Hardware – A stunning and vast collection of jewelry for the home!

 – Where service meets excellence

TimberTech – Real wood beauty without the upkeep

Thank you Parini, Michael and Tanner for taking the time to visit. Thank you to all of the professionals at CO Architects for your skill and willingness to share. Thank you to my incredible partner sponsors, TimberTech, Pacific Sales, and Design Hardware. Amazing companies and great friends to the trade so please give them an opportunity for your next project. Thank you for listening, subscribing to the show and sharing with your colleagues. If not already subscribing, please consider that so you receive every new episode automatically to your podcast feed. 

Please keep those emails coming convo by design at outlook dot com and follow the conversation on Instagram, @ConvoXDesign with an “X”.

Until next week, thank you for sharing this time together, until the next episode, be well, stay focused and now that it has arrived in earnest, try to rise above the chaos. – CXD

KBIS Confidential | 588 | Manage Client Expectations and Thrive

This is the final installment of KBIS Confidential Creative Conversations LIVE from KBIS 2025 and for this one, we enter the Business & Trends track from the programming from the NextStge. In this session, we explore strategies for balancing client expectations with tight budgets and turn challenges into opportunities for growth in today’s ever-changing and challenging economy.

I moderated this program which was an honor and a joy for a number of reasons and the best part was the incredible group of creatives empaneled for this really important talk; Arianne Bellizaire, Owner & Creative Director, Arianne Bellizaire Interiors LLC, Kim Gordon, Lead Designer, Kim Gordon Designs and Lisa McDennon, Principal, Lisa McDennon Design. Because you are the amazing listeners and friends of the show, you have heard from Lisa and Kim on the show previously and while Arianne is new to the show, it will not be the last time you hear from her.

This conversation was extraordinary for so many reasons that you will hear for yourself. If you are a design professional trying to:

  • Navigate the daily changes in levels of consumer confidence
  • Upgrading your clientele
  • Matching the energy of your clients
  • Creating strategic partnerships
  • Putting your face, firm and story into the public to gain notoriety and promotion of your work
  • Prepare for wild price and changes in product availability 
  • Future proof your business

Well, the following conversation was created just for you. Enjoy

The Winds of Change Are Blowing In A New Era of Design Thought Leadership | 587 | Steph Schlegelmilch of Studio Seva

Things are changing. Can you feel it? I can. The mood in the design, architecture, built space is changing in response to external factors. Those external factors are being felt in numerous ways. I’ll give you an example and we don’t about this much, not nearly enough. Hardening of the enclosure in architecture is leading to new ways architects are approaching the exterior envelope of projects to address the threats brought on by climate change. Remember ‘global warming’? That was a misnomer, it’s climate change. Design has and in large part is still focused on aesthetic, but that too is changing. Are you changing with it?

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Design Hardware – A stunning and vast collection of jewelry for the home!

 – Where service meets excellence

TimberTech – Real wood beauty without the upkeep

Change is hard. All change is hard. But without change, there is no evolution. Without evolving, we do the same things over and over regardless of the outcome. I have changed, Convo By Design has changed. Seemingly everyone has a podcast now, and it feels like every editorial headline is ‘something’ by design. 12 years ago, neither was that way. I see how my own editorial approach has changed, these conversations we share each week have changed and the industry is changing as well. Not by choice, but because, as the quote from Moneyball goes, “Adapt or die”. Today, you are going to listen in on my conversation with Steph Schlegelmilch, founder and chief creative director of Studio Seva. This Westport, Connecticut based creative blends a holistic approach with technical application. Steph shares her thoughts on a number of ideas affecting the business of design today, and these ideas are not going away any time soon. They include; 

  • An appreciation of and learning form failure
  • Experience and collaboration
  • Exploration of style, techniques and materials
  • Styling and photography
  • Trend translation , modification and the edit process
  • Home styling challenges
  • Lighting design
  • Partnerships

All of these ideas should be taught in a formal design education. Sadly, they are not. But you can find them explored here. So, enjoy this episode with Studio Seva’s Steph Schlegelmilch.

Thank you, Steph. Enjoyed this. Thank you to my incredible partner sponsors, TimberTech, Pacific Sales, and Design Hardware. Amazing companies and great friends to the trade so please give them an opportunity for your next project. Thank you for listening, subscribing to the show and sharing with your colleagues. If not already subscribing, please consider that so you receive every new episode automatically to your podcast feed. 

Please keep those emails coming convo by design at outlook dot com and follow the conversation on Instagram, @ConvoXDesign with an “X”.

Until next week, thank you for sharing this time together, until the next episode, be well, stay focused and now that it has arrived in earnest, try to rise above the chaos. – CXD

Technical Application of Design Principles and Addressing the Curve in Design Thought | 585 | Maggie Griffin of Maggie Griffin Design

Application and practical application of tools and techniques. These are just a few of the topics discussed in today’s conversation with designer Maggie Griffin, founder of eponymous firm in Gainesville, Georgia. We are discussing more than design today. A lot more, actually. The changing landscape of the industry and staying ahead of the curve. Oh, that pesky curve.

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Design Hardware – A stunning and vast collection of jewelry for the home!

 – Where service meets excellence

TimberTech – Real wood beauty without the upkeep

The trouble with the curve, and staying ahead of it is that if you don’t actively stay ahead of it, it passes you by before you know it. Like AI for example. Many designers fear it, most don’t really understand it. Those choosing to ignore it, or simply dabble won’t lose their clients because of AI. They will lose their clients to designers who adapt and understand how to best use AI in unimaginable ways that will take costs down, increase specification of better products and materials, shrink the timeline and make the absolute most of every designable opportunity. It’s true. Maggie and I are chopping this up along with a number of other ideas like;

  • Exploring AI tools in practice
  • AI and interior design application
  • Industry trends and challenges
  • Achieving balance of technology and residential design
  • Kitchen design
  • Product specification and client trust
  • Bathroom design concepts
  • Achieving functionality without sacrificing aesthetic 

Thank you, Maggie. Enjoyed this. Thank you to my incredible partner sponsors, TimberTech, Pacific Sales, and Design Hardware. Amazing companies and great friends to the trade so please give them an opportunity for your next project. Thank you for listening, subscribing to the show and sharing with your colleagues. If not already subscribing, please consider that so you receive every new episode automatically to your podcast feed.

Please keep those emails coming convo by design at outlook dot com and follow the conversation on Instagram, @ConvoXDesign with an “X”.

Until next week, thank you for sharing this time together, until the next episode, be well, stay focused and now that it has arrived in earnest, try to rise above the chaos. – CXD

The High Points, Everything You Need to Be Ready for the Spring High Point Market | 582 | Victoria Holly

If you are listening to this episode the week it’s published, that would be the week of April 22nd, and you are planning on attending the Spring High Point Market, lucky you… You are going to hear from Victoria Holly, founder of her eponymous firm and one of this years Style Spotters at High Point Market, the Spring 2025 edition. What does it mean to spot style, differentiate emerging style from trend and further differentiate trend from trendy? Trendy, ugh.

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Design Hardware – A stunning and vast collection of jewelry for the home!

 – Where service meets excellence

TimberTech – Real wood beauty without the upkeep

Something can be trending and have lasting impact on design, but that separation of lasting impact vs ephemeral interest has been dogging the industry for quite some time. Victoria and I talk about this in detail as well as how she prepares for a show like High Point Market and what conversations she will be having as it relates to supply chain, pricing, tariffs and potential brand partnerships. The following is a master class on event prep. A conversations that was a joy to participate in and that I am incredibly proud to share with you in the hopes that you can prep if your going this time or perhaps in the fall. This conversation is absolutely jammed with actionable ideas for design talent at every level because Victoria knows her industry well. It is clear that she has studied her craft and knows how she wants that knowledge and insight to serve her. An idea that we don’t talk about nearly enough. But we do today and you will hear it all in the next hour.

Thank you Victoria, loved this. Thank you to my incredible partner sponsors, TimberTech, Pacific Sales, and Design Hardware. Amazing companies and great friends to the trade so please give them an opportunity for your next project. Thank you for listening, subscribing to the show and sharing with your colleagues. If not already subscribing, please consider that so you receive every new episode automatically to your podcast feed. 

Please keep those emails coming convo by design at outlook dot com and follow the conversation on Instagram, @ConvoXDesign with an “X”.

Until next week, thank you for sharing this time together, until the next episode, be well, stay focused and now that it has arrived in earnest, try to rise above the chaos. – CXD