Stacy Garcia | 281 | Partnerships, Licensing and Global Design

Stacy Garcia is a global licensing and design company led by someone who has one foot firmly planted in design and the other on the business side of things. Stacy is a powerful voice in the business and she has done something truly amazing with her business. While she calls herself a creator and artist first, she has used the licensing arenas to structure her core business on hospitality and still create a multi-line business structure. 

For those designers and architects listening, this will give you some quantifiable takeaways as it relates to creative design and hospitality. But, you’re also going to get some excellent business strategies and actionable ideas that will help you structure your business and ultimately increase your earning potential through licensing opportunities.

In this episode, you will hear Stacy define the structure of a successful partnership. These thoughts include; One-offs, multi-year deals, single-piece deals, or the full collection and non-exclusive licensing deals. Stacy also talks about what happens when someone steals your designs and products. DO you protect your intellectual property or not because if you start a line, your ideas will get stolen. 

You are also going to hear about creating and distributing design content to build community, promote your platform, and make new connections. So, get comfortable, enjoy your drive, or whatever it is you doing and enjoy this chat with Stacy Garcia.

Thank you, Stacy. I truly appreciate the time and insights. We covered a lot of ground. Thank you Walker Zanger for your continued support. And, thank YOU for listening. Convo By Design would not exist were it not for you, so thank you. Make sure you are following along on Instagram ConvoXDesign, with and “X” and subscribe to the show everywhere you find your favorite podcasts. Until next week, be well and keep creating.

Form, Function, Family & Modern Architecture | 280 | David Thompson of Assembledge+

If you love modern architecture, you are going to enjoy this conversation. The coronavirus is all we talk about these days because that is all we can think about. I have been trying to be as productive as possible, but it’s challenging and the news always seems to continually get worse. That being said, there have been some positives that have come out of this. The time spent focused on work without that daily commute. That 2 hour daily waste of time has been amazing. I am so much more productive. Then you factor in the time spent with family, that time is invaluable. That is one of the reasons why I think you are going to enjoy this conversation with David Thompson of Assembledge+, a Southern California architectural firm producing some amazing work. David is a unique talent and he has been joined by his father, Richard, a highly accomplished architect in his own right. This son-father duo is producing some truly unique design and you are going to hear how it all fits together.

Thermasol presents A Moment of Zen, Wellness Tips for a Healthy Mind, Body and Soul

This is a new segment of the show called Wellness Tips for a Healthy Mind, Body, and Soul. This topic has been coming up more and more lately and while this is certainly not a new topic, more clients have been asking for health and wellness worked into their designs. I started asking around and there are some really interesting ideas taking shape.

I make a trip to Las Vegas in January, sometimes February during KBIS, the Kitchen and Bath Industry Show. About four or five years ago I noticed an increase in the number of vendors with products designed to make the bathroom more spa-like. It was an ‘ah-ha’ moment for me and I started asking designers and architects more about this in the interviews that followed. Over the past few years, there have been way more products and companies featuring products focused on health and wellness in design. These products are focused on clean water, air quality, noise reduction, and light purity in addition to the limitation of unwanted light.

Once a month, we are going to explore these ideas and see how design and architecture are once again not only making places to live, work, and play but make those spaces work better. Check out the Moment of Zen where we explore ideas for a more peaceful space.

Wabi-Sabi – An outdoor shower can create a peaceful transition between a long day and the peace that comes from being home. An outdoor shower posted by Bloemendaal, the Netherlands based Woodlands House was placed in space without overthought design elements or ultra-lux materials yet its appearance is incredibly pleasing. It made me feel like I found a long lost treasure.

Make it Natural – There are few things more peaceful than observing nature. @ConcreteGeometric posted a what they called “little octahedrons’ in small Concrete Geometric concrete planters from @stuffhollywood. These little miracles can bring peace a first sight. A little green makes for a lot of zen.

Fortress of Solitude – Jhoiey Ramirez of @StudioJhoiey created a spectacular bath that created the feeling that you are at your favorite spa. Everything in this space provides the feeling of solitude from the steam shower and lighting to the exquisitely crafted tile work. There is a window inside the fully enclosed, frameless steam shower that gives a peaceful inside out feeling. You could be happy spending hours in this masterfully crafted bathroom.

Three ideas for you to consider exploring in your future projects. Zen is a state of mind, designing for wellness is more important now than ever before. Thermasol is a brand created over 60 years ago to incorporate steam showers and sauna into any project you can design. They have also integrated cutting edge technology into their products allowing you to set individual profiles for every user. Set temperature, chromotherapy, aromatherapy, listen to music, or watch your favorite shows while taking a relaxing steam shower. You will be amazed at just how easy it is to specify Thermasol products for every project you can design. Check them out online at Thermasol dot com.

Thank you, David. Thank you for taking the time, thank you Walker Zanger for being an absolute joy to work with. Your partnership is appreciated. Thank you Thermasol for your support of Convo By Design and thank YOU for listening to the show, subscribing to the podcast, and coming out to our events. Thanks for listening and until next week, keep creating.

The Showroom featuring Dan Vickery | 279 | Talking Tile, Stone and Fabulous Fabrication

The Showroom is a collaborative speaker series, a partnership between Convo By Design and Walker Zanger and featuring some of the most successful designers who offer some of the very same strategies that they employ in their own firms. Dan Vickery was the runner-up on HGTV’s Design Star, season 4. That bitter sweet second place finish launched his design career, it gave him an opportunity showcase his work on a bigger stage and Dan has made the most of it.

Thoughts on reality design shows are mixed, depending who you ask. In Dan’s case, coming from a small town in Oregon, Design Star gave him exposure on a huge platform. It gave hime the exposure to show his skills. From there, Dan has built his personal brand, his design firm and has been creating some truly groundbreaking design. Part of his design specialty includes the selection and use of tile, stone and crafting finished product from slabs. That is brought about this conversation. Due to current circumstances, this conversation was virtual. This talk was moderated by Walker Zanger director of marketing, Erika Edege-Nissen.

Are you subscribing to Convo By Design to make sure you never miss a new episode? Ask Alexa or Siri to help you. Say, “hey Siri, play Convo By Design Podcast.” And, she will.Thank you, Dan. Thank you for making the time, thank you Walker Zanger for being an absolute joy to work with. Your partnership is appreciated. Thank you Thermasol for your support of Convo By Design and thank YOU for listening to the show, subscribing to the podcast and coming out to our events. Thanks for listening and until next week, be well and keep creating.

Lone Star House of Design | 6 | Abbe Fenimore on Fabulously Durable Design that Stands the Test of Time

Studio|Ten|25 is the Dallas based firm owned and operated by Abbe Fenimore. Abbe has earned a reputation for her playful style and unique interiors. She has earned the nickname, “queen of sorority houses.” I have never before spoke with a designer who specialized in sorority houses. I can tell you, having lived in a fraternity, college housing can take some serious abuse. Abbe has figured out how to preserve beauty and high performance. She applies these same ideas to her residential and office projects. Abbe and I had a very cool chat about these and other issues that shape design and architecture in the Great State of Texas.

Thank you Abbe, that was fun and I truly appreciate the time. Please subscribe to the show so you catch every episode of Lone Star House of Design and Convo By Design, ask Alexa or Siri, say, “Hey Siri, Play Convo By Design” and she will. You can follow the show on the socials as well, @ConvoXDesign with an “X” on Instagram and check out the YouTube channel for videos from some of your favorite episodes. Thank you for listening and until next week, Keep creating.

SoCal’s Modern Architecture Revolution | 278 | Christopher Brandon of Brandon Architects

This is the next golden age of Modern Architecture with much of the leadership emanating from SoCal. For six years, every interview you heard on the show was recorded live. Since March 13th of this year, every new conversation has been recorded on the phone or via Zoom. This has completely changed the way I do this and we have all change the way we work. So as Christopher and I talk about how his business is changing, he also mentioned that he started his firm during the great recession and I think that speaks to how Brandon established his firm and how he has worked with all his employees to make sure they can work most effectively. Doing the episodes this way has also provided me with an opportunity to discuss specific projects and it has opened a new door for me and I hope for you as well. Please make sure you are following along as we look at these projects by visiting as you listen and we can explore design together.

In this episode, Chris and I talk about some amazing ideas in design that include a skylight through the bottom of a swimming pool and an absolute masterpiece in the Strand Hotel. You are going to hear about incorporating VR and technology, progressive ways to make distance working more effective and overcoming the challenges of working during a disaster. At the same time, this is a reminder that design is a service industry. A service industry that directly improves the quality of life of those we serve.

Before we get to this, I want to share some thoughts with you. Convo By Design is presented by Walker Zanger. I am going to tell you a little more about what makes Walker Zanger so special in a minute. But I also want you to know how they are responding during these trying times. I recently paid a visit to their West Hollywood showroom. When I walked in, staff was distanced, there was sanitizer available and they were masked up. They have also been inviting through drive by slab showings and partnering up with yours truly on a virtual series called The Showroom. If you are a designer looking for great partners to work with, you can look no further than Walker Zanger. They continue to innovate. They made me feel comfortable going back to their showroom. It may seem like a small thing. It’s not. We are back to a really fun conversation with architect, Christopher Brandon.

Thank you, Chris. Thank you for making the time, thank you Walker Zanger for being an absolute joy to work with. Your partnership is appreciated. Thank you Thermasol for your support of Convo By Design and thank YOU for listening to the show, subscribing to the podcast and coming out to our events. If not already, ask Alexa or Siri to subscribe to Convo By Design, and they will. Thanks for listening and until next week, keep creating.