Category Archives: Thought Leadership Series

Not Just A Social Experiment, Experiential Design for the Rest of Us | 356 | Anderson Somerselle

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This is Convo By Design featuring an absolutely amazing creative whose zig-zagged creative journey took many turns in a path that found him in the envious position in which he sits today. Founder and CEO of his namesake multi-line showroom. This is Anderson Somerselle. As you might imagine, after hosting and producing this show for 8 years soon to be in our 9th, I speak to many creatives who each have their own personal and professional journey and you hear from them once they have arrived. I find the path fascinating and no two paths are alike. Some are similar, but none exactly the same.

Anderson Somerselle is originally from the Virgin Islands. His path took what I like to call ‘pinballing through the biz’ which so many of us, myself included seem to do on our way to where we feel we should be. Somerselle has worked luxury design retail on the floor, later running departments within luxury design showrooms. Anderson gathered the experience and started his own luxury showroom featuring an impressive collection of unique brands. His methods are different than traditional showrooms and because of this, he offers a unique showroom experience. You will learn all about it here.

Thank you for listening and subscribing to Convo By Design, a podcast for the design and architecture trade. Inside stories and in depth conversations with those shaping the industry. If you are not already doing so, please subscribe to the podcast. You will find Convo By Design everywhere you find your favorite shows like Apple Podcasts, Google Podcasts and Design Network dot org.

Convo By Design is presented by Walker Zanger, an incredible partner in design. The show is also supported by ThermaSol, another design partner who is always looking to help designers and architects do their best work. For more information from both of these amazing partners, as well as this weeks guest, you will find direct links in the show notes.

Thank you, Anderson. Love your story and really appreciate you sharing it. Thank you Walker Zanger for presenting Convo By Design. Thank you ThermaSol for your partnership. You are both remarkable partners and amazing allies for the trade. And, thank you for listening, remember why you do what you do and that the business of design is about making better the lives of those we serve. Until next week, be well and take today first.

Design Destination with Chris Goddard | 351 | Arkansas, Home to Stunning Design Style, Yes Really!

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I’m Josh Cooperman and this is Convo By Design. We are making a virtual stop in another American design destination, Arkansas. I know what you’re thinking, I get it…Keep reading.

Sometimes, the heart and mind of a true pioneer allows them to see the opportunity right where they are and eliminate the journey altogether. Chris Goddard is one such design pioneer who happens to be based in Springdale Arkansas. Arkansas is, to many just another southern state they will never visit. If you are one of those individuals, I will encourage you to rethink that position. The state itself is home to some of the most beautiful wilderness anywhere in the world and a train that is perfect for creative design. Because he is based in Arkansas doesn’t mean that is the exclusive location for his work. He is an international designer with TV cred as well. We talk about his design journey beginning in Arkansas and extending out into international design. As you listen, pay special attention to his approach and philosophy regarding the work. You will notice some through lines in thought that directly reflects what many of the incredible talent has to say about the work. One lesson here is that you cannot judge great design by its location although many still do. The other is, as we emerge from this amazing and highly disruptive moment inn time, states like Oklahoma, Arkansas and Kansas provide a lower cost of living, higher quality of life and the same ability to work as LA, New York and Boston. For a fraction of the cost. It seems pretty attractive, right? Just wait until you hear Chris explain it.

If you are not already subscribing to the podcast,  please do so you get every episode automatically when they are published. You can find Convo By Design everywhere you find your favorite podcasts and now, you can find us on DesignNetwork dot Org, a destination dedicated to podcasts, all things design and architecture so make sure to check it out. And , if you need some help, ask Alexa or Siri for help. Just Say, “hey Siri, play Convo By Design podcast?” And, she will!

Thank you, Chris. I really enjoyed our chat and look forward to doing it again. Thank you Walker Zanger for presenting Convo By Design. Thank you ThermaSol for your partnership. You are both remarkable partners and amazing allies for the trade. And, thank you for listening. As you may have noticed, Convo By Design is bringing you design talent from all across the country. It’s not just about LA and New York, but Alabama, Louisiana and now, Monaco! Thanks again for listening, remember why you do what you do and that the business of design is about making better the lives of those we serve. Until next week, be well and take today first.

The Business of Design, What You Need to Know | 350 | Wellness & Design Thought Leadership with Keith Granet

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This is Convo By Design with a conversation about the business of design. No pretty sofas, rugs or lamps….Just the nuts and bolts. You might say, “hey Josh, you talk about the business of design quite often, what makes this any different?” And you would be right. I try to bring you different perspectives about the business as often as I can from as many different perspectives as possible. It’s critical to both the success of the industry as well as those that make up business of design from designers, architects, editors, writers, photographers, tradespeople, showroom managers, manufacturers and even clients to understand the how the machine works to keep it working even when there has been as much upheaval as there has been since late Q1 2020.

Let’s be honest here, not many were prepared for the events resulting from the pandemic. Many are still not prepared for what comes next. Why? Well, because we have no idea what’s coming next. Or do we? This is another installment of the Wellness and Thoughts Leadership Series presented by ThermaSol. The series is being produced to provide insight about issues like these.

I am editing this episode at the end of September, 2021. According to multiple reports, there are now 62 ships off the California coast waiting to offload cargo. Some of this product might be yours! A few months ago, I Was reporting that there were 40 ships waiting at these very same ports. Now, at the very same time, there are over 150 ships waiting to LOAD cargo off the coast of China. Not everything comes from China, but much of it does and if it isn’t getting loaded, it can’t be delivered. 

This is not the only challenge right now, but it is a glaring one and one that you first must recognize in order to address many of the others. So, my conversation today is with Keith Granet. 

Keith Granet, president of his consulting firm Granet & Associates has been advising those in the business since 1991. He is the author of Business of Design, a groundbreaking business book specifically for the design trade. This book was groundbreaking and led to groundbreaking changes in the way many designers view the business of design and their roles as business owners, not just creatives. Granet now has a new book abut the business of design and listen, if you are going to wait 20 years for the sequel, the expectations are obviously high and the timing for this could not be better. 

This book covers new ideas relating to changes in the design business today, markedly different from what it was in 1991 when his first book was released. The Business of Design: Balancing Creativity and Profitability is the subject of this episodes of Convo By Design and another edition of the Wellness and Design Thought Leadership presented by ThermaSol.

If you are not already subscribing to the podcast,  please do so you get every episode automatically when they are published. You can find Convo By Design everywhere you find your favorite podcasts and now, you can find us on DesignNetwork dot Org, a destination dedicated to podcasts, all things design and architecture so make sure to check it out. And , if you need some help, ask Alexa or Siri for help. Just Say, “hey Siri, play Convo By Design podcast?” And, she will!

Thank you, Keith. Excellent catching up with you. Thank you Walker Zanger for presenting Convo By Design you are remarkable partners and amazing allies for the trade. Thank you ThermaSol for presenting the Wellness and Design Thought Leadership Series. And, thank you for listening. As you may have noticed, Convo By Design is bringing you design talent from all across the country. It’s not just about LA and New York, but Maine, South Florida and Portland, Oregon. We are so rich in talent that sometimes, we miss some of the gems. Keep those email coming, email me with show suggestions and feel free to suggest a designer, architect or other creative you think the editorial team should be aware of. Thanks again for listening, remember why you do what you do and that the business of design is about making better the lives of those we serve. Until next week, be well and take today first.

Aspirational Architecture with 3 of the Most Creative and Compelling Architects in the Biz Today | 345 | Crafting For What Matters Most

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This is Convo By Design with a conversation about aspirational change in design and architecture and ideas regarding the personal definition of success.  We are going for a deep dive with an incredibly well qualified panel. Is it big, ultra-lux or perhaps there is something more? Social issues have caused a global refocus on what “home” means. Safety, security, comfort have become more often discussed topics than in years past. What defines aspirational architecture in a highly fractured, post-COVID America?  This panel includes Paul McClean, Brian Pinkett, and Joe Dangaran.

What is the value of architecture? How does one calculate the value where want intersects need? What is “need” now versus need in a year from now? I love this group of incredibly talented architects. The ideas espoused here are changing the nature of architecture and in the next 55 minutes, you will understand why. Please know this as well, the following conversation is absolutely packed with new idea and traditional ideas packaged in new ways. This topic was ideated and crafted for the sole purpose on making the participants, and you, think about architecture differently for the sole purpose of showcasing breakout ideas and planting the seeds for what’s next.

This is part of the Wellness & Design Thought Leadership Series presented by Thermasol. Defining what comes next is a challenge but it can be made far more predictable when experts check in and as I have said architects are futurists, these are the people making the projections become realities.

Are you subscribing to the podcast, if not, please do so you get every episode automatically when they are published. You can find Convo By Design everywhere you find your favorite podcasts and now, you can find us on DesignNetwork dot Org, a destination dedicated to podcasts, all things design and architecture so make sure to check it out.

Thank you, Joe, Paul and Brian. Thank you for your time, talent, vision and skill. It is always a joy speaking with you. Thank you Walker Zanger and ThermaSol for your partnership. And, thank you for listening and subscribing to the podcast. Keep those emails coming convo by design at Outlook dot com. Adding the word “pleasure” to our architectural aspirations will make life better for all who choose to embrace this idea. See if you can add this word to what you do every day and see what happens. I am looking forward to seeing you again in person at a design event near you very soon. Until then, be well and try to take today first.

The Essential History of European Rugs Featuring Kyle Bunting and Timothy Corrigan | 342 | A Beautiful Partnership By Design Part 2

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I’m Josh Cooperman and this is Convo By Design. Technically its Convo By Design, in reality, this is another episode of Kyle Bunting & Friends…. If you heard this last week and you think it’s a repeat, it’s not. Keep listening.

A few months ago, you heard an episode of Convo By Design featuring Fern Santini, Lauren Rottet and Jan Showers. That episode included and was orchestrated by Kyle Bunting. Kyle and I have gotten to know each other a little bit since he was on the show and we were talking one day and this idea just came up, got legs, sprouted wings and before I knew what happened, Kyle offered to put this all-star panel together for an episode to be featured on the CXD spinoff, Lone Star House of Design.

It sounds kind of complicated, it’s really not. You can check all of the previous podcast episodes on your podcast source of choice and find everything previously referenced. Back to the story. While Kyle and I were talking after the episode with Lauren, Jan and Fern aired, I mentioned his collar with another CXD alum, Timothy Corrigan and Kyle was like… “I have an idea.” What is about to follow, in 2 episodes because it could not be packaged into one, is an incredible 2-part conversation about European rugs, collaborations, artistry in hide and a history of rug making.

This is part two of our conversation. This expands on what you’ve heard previously and showcases the history and significance of each piece referenced in the Chateau Collection. Everything from Aubusson to Savonnerie. You are going to hear about the origins of the Polonaise, delicate detail of the Boule as well as custom creations like the Empire and Moderne. This is a deep dive into color ways, replacing metallic silks with Hyde to produce a finished product that has the glimmer of polished steel. Coloring that breathes depth into the pattern.

So, this Kyle Bunting & Friends concept is pretty cool and I think you’re going to dig it. Speaking of that…Are you subscribing to the podcast, if not, please do so you get every episode automatically when they are published. You can find Convo By Design everywhere you find your favorite podcasts and now, you can find us on DesignNetwork dot Org, a destination dedicated to podcasts, all things design and architecture so make sure to check it out.

Thank you, Tim and Kyle, for being a part of this. I am so fortunate to have friends like you. I really enjoyed our time together and love the collection. Thank you Walker Zanger and ThermaSol for your partnership. And, thank you for listening and subscribing to the podcast. Keep those emails coming convo by design at Outlook dot com. Adding the word “pleasure” to our architectural aspirations will make life better for all who choose to embrace this idea. See if you can add this word to what you do every day and see what happens. I am looking forward to seeing you again in person at a design event near you very soon. Until then, be well and take today first.

Kyle Bunting & Friends featuring Timothy Corrigan | 341 | The Chateau Collection, A Partnership By Design Part 1

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This is Convo By Design. Technically, its Convo By Design… in reality, this is another episode of Kyle Bunting & Friends. A few months ago, you heard an episode of Convo By Design featuring Fern Santini, Lauren Rottet and Jan Showers. That episode included and was orchestrated by Kyle Bunting. Kyle and I have gotten to know each other a little bit since he was on the show and we were talking one day and this idea just came up, got legs, sprouted wings and before I knew what happened, Kyle offered to put this all-star panel together for an episode to be featured on the CXD spinoff, Lone Star House of Design.

It sounds kind of complicated, it’s really not. You can check all of the previous podcast episodes on your podcast source of choice and find everything previously referenced. Back to the story. While Kyle and I were talking after the episode with Lauren, Jan and Fern aired, I mentioned his collar with another CXD alum, Timothy Corrigan and Kyle was like… “I have an idea.” What is about to follow, in 2 episodes because it could not be packaged into one, is an incredible 2-part conversation about European rugs, collaborations, artistry in hide and a history of rug making.

This is part one of our conversation. You are going to hear about partnerships, European rugs by type and the process by which Timothy Corrigan imagined his Chateau Collection and Kyle set out to create it. This is a soon-to-be classic tale of creator/ designer and artist/ craftsman working together to produce something exquisite, delicate in appearance but durable, an heirloom quality rug made from the earliest of sourced materials.

So, this Kyle Bunting & Friends concept is pretty cool and I think you’re going to dig it. Speaking of that…Are you subscribing to the podcast, if not, please do so you get every episode automatically when they are published. You can find Convo By Design everywhere you find your favorite podcasts and now, you can find us on DesignNetwork dot Org, a destination dedicated to podcasts, all things design and architecture so make sure to check it out.

Thank you, Tim and Kyle, for being a part of this. I am so fortunate to have friends like you. I really enjoyed our time together and love the collection. Thank you Walker Zanger and ThermaSol for your partnership. And, thank you for listening and subscribing to the podcast. Keep those emails coming convo by design at Outlook dot com. Adding the word “pleasure” to our architectural aspirations will make life better for all who choose to embrace this idea. See if you can add this word to what you do every day and see what happens. I am looking forward to seeing you again in person at a design event near you very soon. Until then, be well and take today first.

Four Studio Heads with Over 100 Years of Combined Mastery at One Storied Architecture Firm | 336 | Robert A.M. Stern Architects

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Today, you are going to hear from the fab four… of architecture. A bold statement, right? I stand by it. I am calling these four the fab four of architecture for the amount of respect I have for them and the body of work they have completed individually and as partners and studio heads at Robert A.M. Stern Architects.

Gary Brewer has been with RAMSA since 1989. Randy Correll since 1983. Grant Marani, since 1984 and Roger Seifter started with RAMSA in 1978, and became a partner in 1989. You don’t find tenure like this anymore for a number of reasons including, and probably most importantly there don’t seem to be many legacy firms. The business has changed, all businesses have changed in that regard. Movement from one to another firm is largely based on the principles of upward professional mobility and because there is an acceptance to the movement. But back to the conversation at hand. I spoke with Roger, Gary, Grant and Randy via Zoom. I would have preferred in person but we were right in the middle of the pandemic which made that impossible. I do look forward to a time when we can all sit down and go over some of their work in greater detail.

They were all joining in to discuss their new book, HOUSES which covers as its name suggests covers some of the firm’s residential projects. What struck me was, not the opulence and grandeur of each project, but the elegant comfort. Being the tactile person I am, I love the feel of pages in a book. I anticipate every turn of the page because I am really excited to see the next project and learn about the ideas, thoughts and inspiration that got these creators to finished project. There is elegance, there is opulence.. But more than that, you find a place for everything, everything in its place and not a single opportunity missed to make a statement. Sometimes subtle, sometimes grand, but always present.

You are going to hear about the work, their processes, inspiration and challenges. Four architects, 1 book and over 110 years of experience at 1 spectacular architecture firm.

Are you subscribing to the podcast, if not, please do so you get every episode automatically when they are published. You can find Convo By Design everywhere you find your favorite podcasts and now, you can find us on DesignNetwork dot Org, a destination dedicated to podcasts, all things design and architecture so make sure to check it out.

Thank you Gary, Grant, Robert and Roger. I loved our chat and look forward to doing this again. Thank you Walker Zanger and ThermaSol for your support and your partnership. And, thank you for listening, subscribing to the podcast and the constant support, texts and emails. Make sure to stay close now because we are very close to getting back to live events and I am looking forward to seeing your smiling faces in person again very soon. And until then, be well and remember to take today first.

Andrew Cogar | 334 | Embracing History and Celebrating ‘Visions of Home’

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This is Convo By Design. Joining me in the studio, virtually of course, is architect and president of Historical Concepts, Andrew Cogar. Andrew is an architect, author , graduate of the University of Miami and a veteran. He served as a Combat Engineer Officer with the United States Army. Cogar recently wrote a book covering some truly incredible architecture. We are talking about urbanism, design, crafting some truly exquisite architecture that stands the test of time. That concept is really interesting to me because we know that architects don’t create for tomorrow but for decades of tomorrows. The book, Visions of Home: Timeless Design, Modern Sensibility delves into the the design and decoration behind traditional architecture with a focus on keeping up with the modern ideals that continue to challenge designers.

Are you subscribing to the podcast, if not, please do so you get every episode automatically when they are published. You can find Convo By Design everywhere you find your favorite podcasts and now, you can find us on DesignNetwork dot Org, a destination dedicated to podcasts, all things design and architecture so make sure to check it out.

Thank you, Andrew for coming on and sharing your story. Thank you for listening. Without you, there is no joy in doing this, you are appreciated. My hope is to bring you inspiration and sublime design through these conversations. To give you that extra push to be the most creative designer you can be. I think we did that here. Please make sure you are subscribing to the show so you don’t miss a single episode. You can also follow us on Instagram, @ConvoXDesign, with an “x” and convo by design dot com. Be well and remember to take today first.

The Showroom featuring Jonathan Marvel | 333 | The Marvelous Mr. Marvel and His Astounding Architectonics

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This is Convo By Design with another installment of The Showroom featuring Jonathan Marvel. We are talking about urban development, functional city planning and sustainable design to put it simply. We are diving deep into some extraordinary work that is influencing a new direction in architecture.

Jon Marvel is a highly decorated architect with offices in New York and his home, Puerto Rico. He is creating some elegant and exquisite modern work in some of the most highly congested spaces using sustainable materials and adding green spaces. When I use the word, ‘elegant’ as a descriptor, it’s not a throw-away line, it is heartfelt. We are going to focus on some of his projects here so you can hear the methods and strategy behind the work itself. Because that is what we do here. Thank you Walker Zanger for your partnership on this project. The Showroom is a collaborative effort between Walker Zanger and Convo By Design. We look to deconstruct the work through conversations with their creators. We do this to better understand how the work serves those who use these spaces as well as to understand and improve how the industry can better serve those who create. Enjoy this episode fo Convo By Design featuring architect, Jon Marvel.

Are you subscribing to the podcast, if not, please do so you get every episode automatically when they are published. You can find Convo By Design everywhere you find your favorite podcasts and now, you can find us on DesignNetwork dot Org, a destination dedicated to podcasts, all things design and architecture so make sure to check it out.

Thank you, Jon for joining us in The Showroom. Thank you Walker Zanger for your partnership. And thank you for listening. Without you, there is no joy in doing this, you are appreciated. My hope is to bring you inspiration and sublime design through these conversations. To give you that extra push to be the most creative designer you can be. I think we did that here. Please make sure you are subscribing to the show so you don’t miss a single episode. You can also follow us on Instagram, @ConvoXDesign, with an “x” and convo by design dot com. Be well and remember to take today first.

All About Color | 331 | The Emotion and Feel Proper Color Selection Can Bring, Everything You need to Know with Bailey Li Interiors, Layered Dimensions and Rocky Rochon

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This is Convo By Design with a conversation about color. Not the color for any particular period of time but how and why color selection is so important.

There is nothing wrong with stating color trends or designating colors of the year, but I have always felt that kind of promotion is a bit gimmicky. Color selection is as personal as the design itself. I believe that. And if that is true, then designating a specific color is antithetical to that entire premise. So, I wanted to have a conversation about color, color selections, choices and ideas by empaneling 3 amazing creatives who know this subject intimately. More to the point, this conversation about color is more that shade, depth, value, hue or intensity. More that just position on a color wheel or what “season” the client thinks they are or matching the heirloom china set that grandma gave them. This distinguished group is breaking down color by all of the above plus emotional impact, historical and social values. By texture, depth and other factors that illicit more than beauty, but feel. An emotional response to the space. We’re going deep in this one, another installment of the Wellness & Design Thought Leadership Series presented by ThermaSol.

Color can have a tremendous impact on mood, style, feel and look in any space. With so many ‘color of the year’ promotions, it’s hard to separate trending from trendy. New ideas emerge from the fashion industry every season that impact color and pattern preferences in the design industry. This is a look not at what the popular colors will be in 6 months, but influences and strategies for finding the right colors for the preferences of the client and historical ideas with respect to color palette and pattern selection.

Alecia Bailey – Bailey Li Interiors

“Color, I do push the limits. I do have clients that say they don’t like a lot of color and that they like neutrals. So what I do for them is introduce them to metallics, that are neutral. The light hits it in a certain way and it looks very beautiful. So it may look neutral during the day, and then at night when the moon hits it. So I do push it. So when you use a silver, gold leaf, satin or a pearl, it just looks amazing.”

Christina Garcia – Layered Dimensions

“I think for a long time, people were nervous about adding color to their houses because for so long people felt like they had to be in this niche. They had to be in golds and reds or they had to be cremes and browns and that is what everybody everybody was doing so they felt like that is what they needed to do as well and then we went away from all color completely and started doing whites and grays with a hint of blue, maybe. I think people are starting to realize that it’s okay to have a personality with my home. It’s okay for the home to reflect me or my style. They are designing more for themselves than for resale.” 

Rocky Rochon – Rocky Rochon

 “Color has a huge range. In our paint collection, we have a lot of colors that are relatively neutral but they go across the whole spectrum. But, when you are doing an interior and you are going to do a whole room in one color, you have to be a lot more subtle. So, we’ve developed a whole series of textures… A soy ink finish or a lacquer finish. The most beautiful room can be the most subtle. The reflection of a pale turquoise light that you don’t know is discernible as a color until you envelope the room in it. The textures make a huge difference. I think when we talk about color, we’re talking about what the whole range of color is, and those ranges are what create the emotional responses.” 

Thank you Christina, Bailey and Rocky. You are all amazing and I greatly appreciate the time. Thank you ThermaSol for being a part of the Wellness & Design Thought Leadership Series. Thank you Walker Zanger for your partnership. And, thank you for listening. Are you subscribing to the podcast, if not, please do so you get every episode automatically when they are published. You can find Convo By Design everywhere you find your favorite podcasts and now, you can find us on DesignNetwork dot Org, a destination dedicated to podcasts, all things design and architecture so make sure to check it out and make sure you are subscribing to the podcast so you don’t miss a single episode of Convo By Design. Be well, and remind yourself to take today first.