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I’m Josh Cooperman and this is Convo By Design. The episode today features, Susanne Csonger of SLC Interiors. Susanne has spent decades honing her craft and taking the lessons learned and reinvesting that knowledge back into her design company. Usually, only discussions talk about the capital reinvested into the company. Susanne has adopted a unique approach that takes from personal experiences and lessons learned along the way to personalize her approach both personally and professionally. So, you might ask, what’s so unique about that?

Designer Resources

Pacific Sales Kitchen and Home. Where excellence meets expertise.

Monogram – It’s the details that define Monogram

ThermaSol – Redefining the modern shower experience. Without steam, it’s just a bathroom.

Design Hardware – A stunning and vast collection of jewelry for the home!

– Where service meets excellence

TimberTech – Real wood beauty without the upkeep

I’ll tell you. First, great question, one that I pondered myself. The answer is simple, but not easy. Susanne has taken lessons from personal experience to self-reflect, understand what is important to her and apply that philosophy to the work product and design ethos. From this conversation, I took away an understanding that Suzanne doesn’t just read the trades, go to shows and look online to capture tends and adapt them to her firm’s stylistic approach to design. Many successful designers do just that. And that works for them. But Suzanne is more of an artisan in her approach. One whose focus is on the shared experience of well-designed spaces. We discuss a number of other issues as well affecting design firms today like AI, social media, media attribution and regional differentiation. By the way, that last one is going to be a very big issue in the coming years as designers who expended from their traditional areas of work.

Thank you Susanne for a wonderful chat. Thank you to my partner sponsors ThermaSol, TimberTech, Pacific Sale and Monogram for you constant and consistent support of both Convo By Design and the industry. Thank you for taking the time out of your busy day to listen to the show. This thing of ours is amazing. 11 years strong and I could not do this without you. Please keep those emails coming, Convo By Design at Outlook.com. Reach out on Instagram as well. Tell me if there is a designer you would like to learn more about and we’ll see if we can make that happen. Thank you for listening, downloading and subscribing. Until the next episode, be well, and take today first. -CXD