WestEdge 2025 Designing the Experience | 621 | WestEdge Co-Founder Megan Reilly and Theater Designer Kim Gordon Designs

It is very hard for me to believe it but the 2025 edition of WestEdge is almost here. This will be the 10th edition of the show and I am so excited to share the slate of talks taking place this year in the WestEdge Theater Presented By Pacific Sales! But, I’m not going to do it here because our time here is limited. But I have an idea.

I am going to link all of the programs and the times in the show notes. So, you can make your plans accordingly. Today on the show, you are going to hear from Megan Reilly, co-founder of WestEdge and my dear friend, Kim Gordon of Kim Gordon Designs. Kim is joined by Julia Demarco, who together designed the WestEdge Theater Presented by Pacific Sales. We talk about the inspiration that went into the theater design, the how and they why. You are going to love this.

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Before we get into it, I have something really special to share with you. Something special with a WestEdge connection. My friend, and longtime friend of the show Anthony Laney of Laney LA sent me a copy of the new monograph, Poetics of Home; Essays and Spaces by Laney LA. And so, I want to share a special installment of BOOKLOOK.

BookLook – Anthony Laney, Laney LA: Poetics of Home

Avialable from Oscar Riera Ojeda Publishers: Order Here. 

“ Laney LA’s work embodies a distinctly Southern California spirit – the blur between indoors and out, the layering of experiences, the quiet merger of minimalism and sensuality. – Sam Lubell . This is from the foreword of Laney LA’s book, Poetics of Home. The book is available through Oscar Riera Ojeda Publishers.

Before I tell you about the book, let me tell you about my friend Anthony Laney. Laney and I first bonded on the show over a project of his in Manhattan Beach, home for me. This project had a disappearing pool, which was very cool, but it was’t the cool factor of a pool that disappeared below a functional outdoor space. It was the “why” behind its installment. The South Bay in Los Angeles is known for very expensive homes on very small lots. The underground pool is very cool but more than that, it represents something very special about Anthony and his namesake firm. This was a solution to a challenge. The client wanted this space and the home designed for the site. But they also wanted a yard for the family to enjoy the very unique exterior environment. Mark Twain said it best, “Buy land, they’re not making It anymore”. It takes a very special mind to craft something that literally makes more functional space on the same site.

If you want to understand the thought process and the ethos of this unique firm, Poetics of Home shows you what’s behind the walls, and under the deck. But Laney LA has another challenge. This was their debut monograph and just like a smash hit record, it will be very difficult to match or exceed. So, let’s focus on this one.

“Craft is where intention becomes tangible” – Anthony Laney

My favorite quote from the book because it is so simple and true. 6 words that succinctly define the motive. If you are anything like me, with regard to design and architecture, the story behind the design is equally important to form and function. Because the industry still speaks about architecture in terms of form and function. Yeah, it’ important. However, when you minimize something to simply how it looks and why it does, you can’t fully explore the intangibles. The way a space makes you feel. If you’ve never been to LA’s South Bay, you don’t know what Manhattan Beach smells like in August. Sunscreen and salt air, the scent of grilled meat and citrus. Or, what it sounds like during the Charlie Saikley 6-Man Beach Volleyball Tournament. Or, what it feels like in December during the fireworks show off the pier when 125,000 people descend on this small beach town. A special home in this place needs to be build to accommodate all of the senses. And it takes a very special architecture firm to understand how a client wants to live and then deliver a space for all the feels, sights, sounds, smells and yet, a shelter from the very same when desired.

This is the superpower behind Laney LA and Poetics of Home defines it, showcases it, explains it in text and imagery. If you are a true devotee of architecture, you need this masterpiece in your library if for no other reason, than to remind you of the true importance behind exceptional architecture. That it’s not how big it is, how expensive it was to construct, what celebrity lives there, what trade magazine put it on the cover, but instead, how it was crafted for an individual, a couple, a family… Ideated in a completely holistic manner. The joy in this book is endless, not physically, that ends on page 300 with a group photo. But the ideas endure far beyond that.  Anthony, congratulations and well done.

Thank you, Megan, Kim and Julia for the time, conversation and partnership. Can’t wait to see you at WestEdge. 

Thank you for listening. If you liked this episode, share it with a friend or colleague who loves design and architecture like you do, subscribe to Convo By Design wherever you get your podcasts. And continue the conversation on Instagram @convo x design with an “x”. Keep those emails coming with guest suggestions, show ideas and locations where you’d like to see the show. Convo by design at outlook.com. 

Thank you to my partner sponsors, TimberTech, The AZEK Company, Pacific Sales, Best Buy, LOME-AI and Design Hardware for supporting the publication of over 650 episodes and over 3,000,000 streams, downloads and making Convo By Design the longest running podcast of its kind. These companies support the shelter industry so give them an opportunity on your next project. Thanks again for listening. Until next time, be well, stay focused and rise about the chaos. -CXD