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I met Erinn Valencich in 2011. I was producing the Small Space, Big Style design house. Her work, her demeanor, everything about the way she worked was professional and made her such a joy to work with. Now, many years later, I had the opportunity to sit down with Erinn again and discuss design, the state of design here in Southern California and some ground breaking plans she has in store for you in the coming months ahead. Erinn is starting a new business venture, a digital business geared towards making the business of design more efficient. And, having produced this podcast for over 5 years and speaking with over 350 creatives, you have told me that this is something you desperately want and need right now. This is Erinn V. in her own words explaining to you how the business is changing and how it directly affects you.

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